Krystal Beauregard
Public Relations & Sports Management
Phone:
708-341-1864
Email:
Date of Birth:
September 12, 1994
EXPERIENCE
Membership Specialist
November 2016-Present
Orangetheory Fitness
●Conducts telephone inquiries/follow up calls/customer care calls
●Leads OTF studio previews with prospects and/or fitness program holders
● Greets members and guests promptly, enthusiastically and with a smile to create a friendly positive entrance into the OTF studio
Media Relations Game Day Intern
September 2017-Present
Marketing Street Team
May 2016- August 2017
Customer Service Representative
December 2017- Present
Charitable Game Day Staff
February 2016-Present
CHICAGO BLACKHAWKS
●Write broadcast reports for home/ away games that are provided to organizations executives
● Engage with media to copy and distribute statistical materials to home/visiting media
● Collect visiting team media statements, collect final paperwork to create the end of gamebook, and set up/ tear down all media booths and press box
● Assist in media drops to local media outlets
CHICAGO BLACKHAWKS
• Engaging with fans for game day experience and events throughout the community relations department with the silent auction, Beard-A-Thon, and Zamboni rides.
• Help roll out official Blackhawks Bar Rewards program to obtain the third-highest bar throughout the program
• Guerrilla marketing: Country LakeShake, WGN Back to School Event, Chicago Auto Show, and playoff activations
• Engaged with fans and help plan Blackhawks annual Convention
• Engaged with the front office assisting as the receptionist, moving day, and organizing files.
MB COMMUNITY ICE ARENA
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Performing daily activities required to operate the Chicago Blackhawks Community Ice Rink
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Including all aspects of cash handling, special events, support of on-ice programming, serving as front desk attendant, and skate guard
during public sessions
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The highest level of customer service to all clients of the facility
CHICAGO WHITE SOX
• Engaged with fans selling 50/50 Raffle, silent auction, and bobblehead campaign for Chicago White Sox Charities
EDUCATION
2015- May 2018
Bachelor'ss of Art
COLUMBIA COLLEGE CHICAGO
Major: Public Relations
Minor: Sports Management
GPA: 3.8
President Columbia College Sports Marketing & Management Club
• Plans out weekly meeting agenda, weekly and monthly events, creating road watch parties and planning professional networking events.
VOLUNTEER
June 23 & 24, 2017
• Set up/ tear down Fan Fest
• Work side by side with NHL Marketing
• Engage with fans while visiting
“NHL Centennial Fan Arena” Museum
June 2015 & 2016
• Community Outreach event
• Build playhouses for non-profit agencies for young children
March 28, 2016
• Engage with the public and check-in players
• Notify public about events social media campaign
April 28 & 29, 2016
• Help guide fans through Draft Town
• Ticket help throughout Auditorium, players, and fans
SKILLS
Time Management
Organized
Willingness to Learn
Professionalsim
Setting Goals
Thrive off of Opportunities
Little Caesars Pi Pi Pie FAQ
Pi Pi Pie is an all-inclusive nationwide society that shares a common love for pizza and to be the most extra. Pi Pi Pie will be able to show college students that they could have fun, eat well and still save money.
Evoke
Challenge Statement
1. To increase traffic at the event, create social media engagement, and raise awareness for environmental racism
2. Increase overall media impressions
CoCo 5
Marketing objective:
Increase sales and awareness of Coco5 through 18-30-year-old active athletes.
PR Objective:
Have athletes running into line to purchase and recognize Coco5.
Examples Of Work
Hot Chocolate 15k/5k Press Release
Everyone needs a little motivation in order to start their daily runs. What better motivation than to run for chocolate! Join in the race that everyone is running throughout the country. Better grab those gym shoes on and start training now to help celebrate the finish line.
We're Toasting Great Beers From Coast to Coast:
1. Expand demographics-not age but racial and ethnicity but also expand its market nationally and gain awareness with female perspectives.
2. Creating a national brand image
3. Goose Island is to introduce new types of traditional and nontraditional advertising such as print.
IKEA Buyer Persona
Conduct intensive research on the Ikea brand including but not limited to the company's history, product selections, geographical locations, and pricing. Ultize all data that is available to you - Mintel, Neilson, Google, etc.
Sidelined USA Deck
Objective: Raise awareness around Sidelined USA amoung sidelined athletes throughout the Chicagoland area by communicating with them directly.
Goal: Source new athletes to Sidelined USA, increasing enrollment by 10% month over month for six months.
A Rank Above The Rest
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Raise awareness for Veterans Florida among veterans throughout the U.S. by communicating with them directly.
Fuse Festival Sponsorship Packet
This year will be the first year of the annual FUSE Weekend hosted right here, in downtown Chicago. Were on course to attract 15,000 people throughout the weekend
and generate even more in media impressions. Chicagoans will be able to travel throughout the country and be able to experience that nations top food and food trucks all in their main hometown, Chicago